New Chicago "L" Advertising
The Chicago Transit Authority has launched a new type of advertising technology in the southbound Blue Line Dearborn subway tunnel between the Clark/Lake and Washington stations. Through the windows of the moving trains, customers will see a moving picture ad appear on the tunnel wall. This new advertising medium is expected to generate $100,000 annually in revenue for CTA. A series of images placed on the tunnel walls, make it seem as if you are watching a 15 second commercial.
posted by trudesign @ 9:49 AM
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